Although the account-based sales model has been here for a long time now, its popularity has consistently increased over the last few years. But, what exactly is it? Is it an ideal strategy for you? How do you apply it? Let us explore these questions in detail.
Sales can be a challenging job—but if you know the essential dos and don’ts of selling, you would have an easier time keeping your pipeline steady and flowing. This is exactly what this blog will do for you.
Let us face it, no matter how good you are, rejection and failure will always be part of the sales process. Whether it’s the actual rejection or the fear of it that gets you trembling, you can never escape it. So how do you overcome the nasty rejection and/or the fear of it? Here are eight easy tips to help you handle rejection with confidence—and meet your goals despite it.
That abrasive email. Those bone-dry texts. The awkward pause on a zoom call. We have all had our share of encounters with ambiguous body language cues online and perhaps contributed to it too within our personal digital worlds. Can you wager to put a number to how many times your emails or texts might have been misinterpreted by your colleagues, boss or prospects? Research can. A study by the Journal of Personality and Social Psychology says that number is more than 50%. That is like saying “I love you” to your partner and at least half the time, they are like yeah right! All this comes down to one thing, that Digital Body Language is important. You need to be well versed in it to ensure your tone is sincere and your pitches are landing. This blog will help you do exactly that.
Digital body language is one of the best tools for shaping outreach and giving value at every touch point. Think of it as a golden ticket to fostering solid connections and trust-filled interactions with your prospects. Use the tips in this blog as a guide to refine your prospecting strategy and become a superstar SDR!
In modern B2B sales , what makes you a great salesperson is being able to walk in your customer’s shoes and understand their needs. You need to be able to extract the true value of your solution for an individual buyer and make your potential customer feel at ease and begin to trust you.
CAC, or customer acquisition cost, is a crucial business metric to assess the resources you need to attract new customers and continue your business growth. In a nutshell, if you want your business to expand its customer base and still make a profit, then it is important to understand what CAC entails, its significance, and how your team can calculate it.
A video-first approach is a fantastic way to ensure your selling methods do not appear outdated to your potential target customers. A sustainable game plan is to create and share the above videos throughout the buyer journey.
The impact millennials have had on B2B sales and digital marketing is critical now more than ever. The time has come for B2B businesses to shift priorities and look into elements of your business that have until now seemed less impactful on sales.
In today’s era of big data, data has become central to marketing and strategy. This data-filled world of marketing comes with a caveat, there are issues such as data compliance, consent, and intent that come with data. If you are wondering what data protection is and how to do it, you have come to the right place.