11 sales development skills you need to master
The pattern is too familiar- getting hold of TAM, sequencing emails, cold calling, leaving voicemails and repeat. The classic sales process is all well and good, only its execution needs a little brushing up. There are now too many distractions, too many other priorities, and people are busier than ever. Sales experts suggest ditching spray and pray, surprising prospects with “pattern interrupt” and becoming ‘sales engineers’ for best results.